Parking Info

Parking is normally $14/in-and-out at the Key Largo Hilton, but SxSe attendees will pay $10/day.  It's self-parking so you can park close to your room.  When you check-in, let the front desk know you are with SxSe ("South by Southeast").

Schedule of Events

Tiki Bar at Key Largo Hilton

Friday, September 28
Gather at the hotel Waves tiki bar around 4 PM.  Bar closes at sundown.  The hotel is providing us with  complimentary sangria and select hors d'oeuvres during happy hour.

Beach party to follow at the hotel with a bonfire and casual grill, live music and s'mores (food and drink non-complimentary after happy hour).

Saturday, September 29 
Fun and relaxation by the pool or beach. Free parasailing and other water sports discounts available. Details here. Remember, this is an unconference so you can do whatever you want!

Saturday evening
Tweetup at Pilot House starting at 5 PM with awesome Pirate's Booty cocktails and regular happy hour specials.  Click here for details.

Sunday, September 30
We'll figure out what we want to do before we retire on Saturday night.

Click here for breakfast, lunch and dinner options at the Key Largo Hilton.

As always, follow #sxse and @sxse for last-minute details!

Just a reminder, save for complimentary items, everyone is responsible for their own bills. Thank you kindly.

Tweetup at the Pilot House

This year's tweetup will take place on Saturday, September 29 at the Pilot House Marina and Glass Bottom Bar, starting at 5 PM.  Yes, that's right you can look down and sea fish and other marine critters while you sip a cocktail!

And it won't be any ordinary cocktail ...  Owner Don Brown created Pirate's Booty, which won the 2006 International Cane Spirits Cocktail Competition in Ybor City.  Brown himself will oversee the mixing so that all the proper ingredients and ratios are used. Cost is $4 per Pirate's Booty drink all night for SxSe attendees.

Brown claims "it's 30% rum so it's a kick ass cocktail and believe me ... women love it!"  We have the recipe to share later.

We'll also enjoy other regular happy hour specials until 7 PM. Music starts at 7 PM with Steve Venini and goes until 10.

Afterwards, if we feel like it, we can hang out at another local's favorite, the world famous Caribbean Club.

If you are staying at the Key Largo Hilton, meet at the lobby around 4:45 so we can share taxi rides.  The hotel may be able to provide us with a limited shuttle service. We're working on the details.  As always, follow @sxse for last-minute updates.

Play with Caribbean Watersports

This year, we'll have some fun unconference stuff to do on, in and around the water in Key Largo. Caribbean Watersports, the activities concession at the Key Largo Hilton, is offering the following:

6 FREE parasailing trips
(First come, first serve. Make your reservation prior and tell them you're with SxSe. You will need a printed ticket and a wristband. Pick that up from Maria on Saturday.)

50% off all other parasailing trips
(First come, first serve. Make your reservation prior and tell them you're with SxSe. You will need a a wristband. Pick that up from Maria on Saturday.)

50% off enviro tours of Florida Bay
The tour is two hours and includes a free admission pass to Dolphins Plus. (First come, first serve. Make your reservation prior and tell them you're with SxSe. You will need a a wristband. Pick that up from Maria on Saturday.)

$50 waverunner rentals for 1/2 hour
(First come, first serve. Make your reservation prior and tell them you're with SxSe. You will need a a wristband. Pick that up from Maria on Saturday.)

There are also kayaks, paddle boards, hobie cats and other water craft available for rental.

To make reservations, call 305-852-4707.



See Captain Darrell giving parasailing instructions.

SxSe Reservation Details at Key Largo Hilton

The perfect bar for an unconference!

SxSe rates are $129/night, double occupancy at the Key Largo Hilton, valid Friday, September 28 and Saturday, September 29. There are two options to make your reservation.

DIRECT LINK
Click here and voila.

BY PHONE
Call the reservations department at 1-888-871-3451 and reference the following group name when making the reservation: South by Southeast.

ONLINE
Go to Key Largo Resort then enter the arrival and departure dates, hit ‘check dates’, scroll down to Special Accounts and enter the group code ZSOU into the Group/Convention box then click ‘continue’. You will then see the name of the group and room accommodation option(s), choose the room type and infill the requested information. Continue to make the reservation.

Please note, this rate is only guaranteed through September 26.

If you encounter any issues, please tweet to @sxse.

Save the Date! SxSe 2012 in Key Largo

The official "conference room" at SxSe. No Powerpoints allowed!

Last year was a total blast in the Key West! This year we're going to stay a little closer to Miami by spending a weekend lazing about in beautiful Key Largo.

On Friday, September 28 we'll gather for happy hour, followed by a leisurely day and a tweetup on Saturday. Sunday will be the usual check-out routine as we stop to have a long, relaxing lunch and a sunset cocktail on the way back home.

Official SxSe headquarters will be at the Hilton Key Largo.  Our beachfront rooms are $129/night double occupancy. Click here for reservation details. The property features an activities concession if you choose to go kayaking, windsurfing, etc; but as always lounging by the pool or beach and doing nothing is highly encouraged.

The official SxSe tweetup will take place at the Pilot House just 2 miles away on the evening of Saturday, September 29. Visit Facebook for the official event invite.

We'll post details on room discount codes and additional logistical information on this website. Check out the links on the sidebar. @sxse is your best source for last-minute details, but you may also visit our Facebook Community Page. The hashtag is #sxse.

Please note that you are under no circumstances obligated to stay at the Hilton or to spend the night in the Florida Keys if you want to drive home after the tweetup, although we don't recommend that choice!  But if you want to stay elsewhere, that's fine. It's just more fun when everyone is in the same place.

UNCONFERENCE FOLLOWS PROPER CONFERENCE

Prior to Friday, the Florida Keys Digital Marketing Conference will take place at the hotel and will be Monroe county's edition of Social Media Week. Some folks who will be at SxSe will be lecturing or delivering workshops but the event is not directly related to SxSe, although we are cross-promoting and we thought, hey what the heck? Might as well stay for cocktails!

Special thanks to Shirley Wilson of Social Media Management and Liza Walton of Miami Social Marketing for helping to coordinate the tweetup, room rates, discounts etc;  @vicequeenmaria is still the chief troublemaker so you can always tweet her if you have any questions.

Other friends of SxSe who are supporting this ultimate unconference are listed on our sidebar. Although we are a purely social, non-commercial gathering, discounts or comps on goods and services are always welcome.